How The U.S. Ruined Bread

Why Bread in the US is So Bad
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A big thanks to Peter Reinhart for sharing his bread expertise with us for this video. You can read his new book “Pizza Quest: My Never-Ending Search for the Perfect Pizza,” and learn more about Peter in this NPR interview.

Go read The Omnivore’s Dilemma for more context on American industrialized food system:

I wanted to know why the bread in Europe tastes so much better than the bread in America, so I went to Paris to find out.

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Johnny Harris is a filmmaker and journalist. He currently is based in Washington, DC, reporting on interesting trends and stories domestically and around the globe. Johnny’s visual style blends motion graphics with cinematic videography to create content that explains complex issues in relatable ways. He holds a BA in international relations from Brigham Young University and an MA in international peace and conflict resolution from American University.

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Comment (21)

  1. Fresh bread here in Algeria, they use something called "améliorent" which makes the bread crispy and crunchy and to not come out dull which is banned since like a century in Europe.
    We got the habit of eating bread from the French but we got addicted and we eat it way a lot than the French, we import a huge amount of it every year!

  2. I think this is the best edited johhny harris video so far. (Especially enjoyed jesse grinding "wheat")

  3. I love how Americans say you can't make sourdough on comercial scale and for low price. Meanwhile Central and Eastern Europe does exactly that

  4. Is it just me or is Johnny getting scruffier as he slowly becomes radicalized by the inherent crapitude of capiitalism?

  5. The U.S. has exactly one type of bread. Then there's Germany. In Germany there are over 3,200 different types of bread.
    In Austria they have a whole museum devoted to bread.
    Oh, and France produces a bread that could be used to conceal a sword.

  6. As far as I know this is by far your worse take on a topic. It sounds like you've done your research yes, but at the same sources that say msg is the devil.
    This isn't even me trying to defend the US, I hate it here. It's just this video feels very incomplete


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